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How to advertise on Tiktok videos without paying for Tiktok ads

Updated February 13, 2023

With, you can share Tiktok videos with your advertisements (Link Ads) riding on top of them. Share to social media, in emails, or anywhere you can share a link (URL). You can also do the same with many other content sources. You can generate Enhanced social posts of multiple Tiktok or Youtube videos with RiteBoost Bulk Creator or single posts, and you can do the same with single posts from Instagram, Snapchat, Facebook, and nearly any blog or news site.

Note that the advertisement does not actually appear in native Tiktok, and not with the Tiktok link. It does show on top of their video when someone clicks your URL, Thus, the thing to do is share your links in social posts, emails, etc., and attract by the premium content, the top Tiktokers' stuff you share - and advertise on top of it. What's more, if you pay for, use a custom subdomain (search our help for the how-to), you will find that you can post plain-vanilla content (e.g. not diet, crypto, gambling, etc. that FB blocks) - but advertise what you need to in what you do with the Link Ads.

Note that for links shortened with, Facebook and LinkedIn will not accept them. This is beyond our control; FB and LinkedIn are now blocking all short links created of full URLs. So, if using RiteForge, RiteBoost for scheduling posts, we suggest that you do not shorten links for posts you schedule to LinkedIn or Facebook. If just using, even with custom subdomain, please use them in Tweets, emails, IG comments - and everywhere else - just not in FB or LinkedIn.

Not just for Tweets or FB posts, but IG, Snapchat, Tiktok, Vimeo and Youtube videos as well.

Here is an example of a Tweet in which we advertise on a Charli D‘Amelio Tiktok video — the most followed social media influencer on Tiktok.

To understand the effect, click the URL in that Tweet.
Note that the brand logo in the lower-right is something you would replace with your logo or one of your clients’ logos. You can set the logo per link ad — and brands are unlimited with Thus, you control where people land when they click the Link Ad button, but you also control the logo, and this clicks through to wherever you want as well!

How the Tweet appears in Twitter:

The only “call to action” on the page is the Link Ad!

Here's a Tweet demonstrating on Tiktok (semi-NSFW): see this if you dare.

Another example, how I use to promote The Tavern Discord Server and Master the process in a few minutes for auto-generating many social posts, then sharing multiple Tiktok videos to social media


For Tiktok, there is currently no way to get a Tiktok video URL on desktop, so you will need to find and email yourself Tiktok videos from your phone. (This may soon change, as Tiktok is evolving rapidly.) Android users can get the Android RiteForge or RiteBoost app and use the share menu from a Tiktok or other video to Enhance and send/schedule posts with their Link Ad riding on top of the Tiktok/other videos directly from their phone/tablet.

It's also very good to use Image Link Ads on Snapchat, IGTV (Instagram videos), Youtube videos or any videos.

We recommend image Link Ads. Note that animated GIFs can be used as images for images Link Ads.

What you will need:

The RiteKit Package is best, as it allows for 45,000 Link Ad views per month, and includes and also a large tier of RiteForge, for your social post scheduling, publishing, and Enhancing (auto-hashtag, auto-emojis and much more, as per your customization of Enhance). The Package also includes the RiteBoost automation dashboard and browser extension, as well as your hashtag generation anywhere tool, RiteTag. See this comprehensive help page on everything included in the RiteKit package, how it replaces Buffer Premium, Business, and MeetEdgar.

You will need to install the RiteForge browser extension from the bottom of our site, getting the extension for your preferred browser. Search our help for instructions for using the Chrome extension code on many other browsers.

Have your default Link Ad set in your default Enhance.
Find a Tiktok video on your phone and Android users can either complete the process by using the Share Menu to share to RiteForge or RiteBoost, and share the Enhanced post or, iOS or Android users can email themselves the link.
Open the Tiktok link on your desktop.
Click your RiteForge browser button to Enhance a social post of the page. You can modify the post and you can click the in it to see which ad you are using, and can change to another ad.
Set social profile(s) above and either Add to queue (uses the scheduling you set per social profile in your main dashboard) or use the Repeat or custom time scheduling from the pull-down next to Add to queue.

The image below shows the steps on a Snapchat page but the steps are the same anywhere, including Tiktok:

The steps to modify which Link Ad you use and then go on to setting social profile to schedule to

Get Google Drive and Drive Sheets apps on your phone, as well as the Tiktok app.
On phone/tablet, use the Discover feature in Tiktok to find very popular content that is just right for your customer/audience.
Use the Share Menu to get the link. Copy, paste in a Google Drive Sheet. (See how to format the sheet, with no headings, social post text in column A, Tiktok link in column B).
Connect Google Sheets in RiteKit Integrations if you have not already.
Click Enhance at the top of RiteKit (opens RiteBoost) and select Bulk Creator , lower left. This is your automation dashboard.
Click +New Formula, select G Sheets, Import the Sheet, and Load from Google Sheet at the bottom:

Modify your default Enhance as needed, paying special care to selection of the right Link Ad to apply to the Tiktok video URLs.
Select All and hit Enhance. Click on any posts hat need manual polishing to use the many tools of RiteForge: get hashtags from words/hashtags, change Link Ad, create image, etc. Remember to save any post you edit with the Save button.
Set social profile(s) in Add to queue, then hit the Add to Queue button.

IMPORTANT: Reload will wipe the posts away. If you wish to schedule to multiple Twitter accounts, Select all, set Twitter account in Add to Queue, schedule all, and when the cycle completes, change to another Twitter account, hit Select All, Add to queue. If you Enhance all posts with one Link Ad, unlike all other types of Formulas, you cannot Reload, change Enhance, select all, Enhance; you will need to click to another Formula (left side of Bulk Creator), then select the Formula again.

You can click the edit button beside the Formula name, when the Formula is selected from your Formulas on the left. This way, you can constrain to give you less videos that you would not share - such as "CompetitorName1," "CompetitorName2," if you use this ability to advertise on competitors' Tiktok videos (you would note the competitor's actual names, of course).

Image Link Ads, rather than video ads work better when embedding them on Tiktok, Youtube, Vimeo, IGTV, etc. - any type of videos you are sharing as Rite.lys.

Find the most followed TikTok accounts, as recognized in wikipedia.

How you will mainly use this unique ability, only possible with RiteKit

Find Tiktok accounts that offer great stuff for your target customer or audience, and you can even use your competitors' videos to advertise. Advertise on them while attracting viewers of the content (and your Link Ads) based on the content and big accounts you are sharing to social. You may need to do some research on the web to isolate the best Tiktok accounts to share, based on their popularity as well as fit for your desired audience. We suggest using the Discover tab from search in Tiktok, and exploring from hashtags.

Updated on: 13/02/2023

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