Updated June 4, 2021
Start by editing your Default Link Ad by clicking the pencil button to the right of the Link Ad we start you with, under Ads in your Rite.ly Dashboard.

Use the tabs to create and control the experience your audience will have. Experiment with image, text and video Link Ads or use the invisible Link Ad option if you want nothing to display on pages you share, and just want to collect your link-clickers in tracking pixel(s) for future marketing. Try the sounds, delays, video auto-play (on/off), and different widths for image and video Link Ads.

Please open Rite.ly (Link Ads at the top of the site) and hit the pencil icon beside your Link Ads. See this diagram for where to change the button text (the thing you want your ad viewers to do), and also for the logo, where the logo clicks through to:

As you edit your Link Ad, click off of the input area. Just click outside that, on the left side, to see what will be shown, and where, in the Link Ad.

Your Link Ads display and click-though from mobile, too so, your audience on phones and tablets will be reached as well as your desktop-based audience.

Link Ad types and positions

Rite.ly offers multiple types and positions of Link Ads (CTAs on URLs that you can share anywhere) that can be combined together:

Text Link Ad

Great for promoting your social media profiles or blogs

Image Link Ad

Ideal for visually richer CTAs

TIP: Animated GIFs can be used for the image in Image Link Ads.
There are no required dimensions for images. The ad adjusts automatically to the image size.

Video Link Ad

Suitable for more complex messages that need to be delivered via video

TIP: If you make the video for the Link Ad, and have someone in it, you might want to have them point down, to suggest they click the Link Ad button, as in the video above.

Here are the video Link Ads we use to market RiteKit products.

Invisible Link Ad

Perfect for collecting audience for your tracking pixels. Same tracking options are available for all other Link Ad types as well


With Rite.ly Pro you get unlimited Link Ads, so make several per campaign or client, test them on lots of posts, archive what doesn't work as well. Your archived Link Ads will not be choices in RiteBoost or the RiteBoost, Rite.ly or RiteForge browser extensions, so choosing which Ads to use when making a Rite.ly URL will be fast.
If you are sharing Youtube videos with Rite.ly (or custom domain Rite.ly) URLs, it would probably be better to use a text or image advertisement rather than video. It doesn't look good to place a video over a video.
You want people to read your Link Ad button text and if you use image or video Link Ads, you want people to take in what you're sharing in them. An objective, thus is to do things that do not prompt your audience to close your Link Ads as soon as they appear. Here are suggestions that can help with getting your Link Ads seen and acted upon:

You may find that not having your Link Ad display immediately works better. Use the Show after option in the General tab (when you edit a Link Ad).
Placing a Link Ad right in the center of a page is very aggressive, hence the Evil Popup name and since it blocks the visitor from reading the content of the page you've shared with a rite.ly URL, many of your link-clickers will probably close it very quickly. Lower right or lower left tends to be best for image and video Link Ads, and for text, top is probably the best.
Each Link Ad has two clickable elements that you control, and can lead to different web pages (URLS): the button link and the logo link, both in the General tab (when you edit a Link Ad). You may want to link from your button to what you're promising in the button text, while using a general company homepage or your client's homepage as the logo link.

Please avail yourself of our library of Rite.ly tutorials for mobile, custom domain, remarking pixel targetting and more solutions.
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